Do ‘special deals’ on books really work?

I’ve just put the ebook of ‘A Good Liar’ on GoodLiar_COVER.indda Kindle store special deal for a week, starting April 1st. I have mixed special deal -stock-photo-limited-time-offer-price-tagfeelings about doing so, but it’s just for a week, and we’ll see how it goes. If it encourages people to read the whole trilogy, as ebooks or paperbacks, it’ll be worth the angst about reducing the price to less than a cup of coffee.

My ambivalence about this stems from knowing how much time and effort any author puts into writing and publishing their work : setting a very low price seems to under-value all that. But, on the other hand, if you want people to read and enjoy your stuff, making the price temporarily very attractive is a way to achieve that. One of the joys of self-publishing is that you can make those choices yourself.

It was recording the audio book of ‘A Good Liar’ that reminded me what a good story it is. The engineer who helped me – Tom Tyson, at the Music Farm in Egremont, Cumbria – is not a great fiction reader, but he was so hooked after the second recording session that he had to read the rest of the story for himself to see what happens.

Jessie Whelan is not an easy character to deal with: she’s self-centred, impulsive, and sometimes insensitive, but she’s had to battle all her adult life, and it shows. She’s also – despite years of abstinence – very interested in sex, which pulls her into a relationship that she could, and probably should, have avoided. Some scenes were really hard to read while I was doing the recording, not just because they portray sexual assault but because Jessie doesn’t really know whether to blame the perpetrator or herself. It’s not in her nature to feel like a victim, although the reader can see that’s what she was. How did Tom react while he was listening to it, I wonder? I didn’t ask him, but I will.

In the meantime, before the next trip to the studio to finish off the edits, I’ll put the ebook version on special offer for a week and see if I can introduce new readers to the trilogy. Maybe some of the millions of Lake District and Cumbria visitors will enjoy the story, and deepen their interest in this wonderful region. I hope so.

 

 

Authentic local setting: useful or off-putting?

It was a wild and snowy night, with a full moon wierdly visible through the snow, as I drove to a readers’ group meeting at Grange-over-Sands library on Thursday and spoke to the hardy souls who turned up. Talking about the new book ‘Fatal Reckoning’ grange-librarywithout giving away most of the plot was a challenge, so I relied on questions to pick up what my ‘audience’ wanted to discuss. ‘You obviously like to use specific local settings,‘ said one, ‘but what about people who nothing about the place? Doesn’t that specificity make them feel excluded and put them off?’

It’s a good question, and one that’s been on my mind for a while. Many of my most enthusiastic readers are local to the region of West Cumbria that I love and have used as the setting for all my books so far. The area has everything a story backdrop should have – interest, historical depth, variety, beauty and even controversy, in the local nuclear industry based around Sellafield. Occasionally I have to anonymise the community I’m writing about, but mostly the place names and the details are precise, and that’s what many of my readers enjoy. They haven’t seen references to their own home turf in novels before, and it’s great fun to recall them in your mind’s eye as you read.

But there’ll be many more readers – I hope – for whom the area is unknown and the specific references immaterial. Honestly, I don’t think this detracts from their reading pleasure. All of us read about places we don’t know, and accept the author’s word about what the settings look like. Too much description is a drag, but we appreciate enough detail to picture the scene, whether the setting is authentic or not. We enjoy finding out more about the setting of a good book: evocations of Ann Cleeve’s Shetland or Ian Rankin’s Edinburgh add immeasurably to the reading experience.

For me, setting is important on a number of levels. For all readers it provides the visual context of the story, adding colour and depth to the ‘events’. Sometimes, setting is so crucial that it becomes almost a character in itself. CRUEL_TIDE COVER frontIn my first crime novel ‘Cruel Tide’ the vast mudflats of Morecambe Bay and its sneaking tides are central to the plot. This can be achieved whether or not the reader knows the area herself. Local knowledge is not and should not be essential, but it adds another layer of enjoyment for some readers. This is especially so when the locality has previously been neglected in fiction, which I feel West Cumbria has been. Cumbria has been celebrated by many writers and poets, but not the west of the county, where the mountains meet the Irish Sea and seams of coal stretch further west under the waves. Coal and ore mining have gone, steel and iron works have closed, ship building has been replaced by nuclear submarines and commercial fishing is a shadow of past prominence, but the fascination of this coastal area continues and cries out to be shared. My next writing project may be different in characters and genre, but I’ve no doubt the setting will be the same, and hope it will be appreciated whether the readers are familiar with it or not.

Writing about your own community

Every year in mid-December I borrow tables, chairs and crockery and invite all my neighbours in for the  ‘Street feast’.

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The annual gathering took place last night: fourteen adults, two children and a baby celebrating his first birthday with us. Ages ranged from 81 to the one year old and we all packed into my relatively small space – not a buffet, a proper sit-down meal. It’s a logistical challenge, and this was the biggest yet, but every year I’m glad we do it. Our row of nine houses is just a part of our village in West Cumbria, and the conversation round the tables last night showed yet again why this part of the world is such a rich setting for an ‘offcomer’ writer: long histories, inter-connecting families, shared memories and concerns.

Offcomers must always be on the fringe but being part of a community like this is very satisfying: over twenty years in my Salford flat I knew only two of my neighbours to speak to. I was accepted here relatively quickly mainly because my son-in-law is well-known in sporting circles and makes me ‘OK’ by association. Acceptance into a community brings with it a sense of responsibility. Writing the trilogy ‘Between the Mountains and the Sea’ was my first attempt at fiction, inspired by this place and its people, and I felt a strong obligation to get my facts right, which means many hours of research and checking. Worth it though.

At the launch of my new book ‘Fatal Reckoning’ last week in Whitehaven the Director of the Beacon Museum who welcomed us to her place said that my Jessie Whelan trilogy ‘Between the Mountains and the Sea’ was one of the first things she read on arriving in Cumbria and gave her an invaluable insight into the recent history of the place and its people. I was very chuffed by that. Last night’s party added to that sense of community and I loved it, as I always do.

A new chapter?

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I knew this week would be busy but it’s been more than that: it feels like the start of a new chapter in my short writing life. Two events happened simultaneously. First, my new book ‘Fatal Reckoning’ was officially launched, on Friday at the Beacon Museum in Whitehaven, on the top floor (visible in the photo) with a superb view over the harbour and out to sea. It was a very enjoyable afternoon although I say it myself. One of the best parts was the introduction from the Director of the museum, Elizabeth Kwasnik – an off-comer from Scotland – who said that my trilogy ‘Between the Mountains and the Sea’ had given her valuable insight into the recent history of West Cumbria and its people. The historian in me was very pleased about that.

Second, the night before the Beacon launch the new ebook version of ‘Fatal Reckoning’ appeared on Amazon and the Kindle Store, published this time not by me but by Fahrenheit Press, who specialise in digital publishing, mainly of crime fiction. I’ve been fascinated to see how they set about establishing their books – and now mine – on the radar of crime fiction readers, mainly using Twitter. Chris McVeigh, who started Fahrenheit Press has also written a blog piece about the details of the curious partnership between us, by which they publish digitally and I do the paperback version. Two different formats, two different audiences, two different approaches, and an interesting development in self-publishing. As I explained last week, Fahrenheit’s version of Cruel Tide on Kindle has a completely different cover. Click the link to see it. And while you’re there, check the new ‘Fatal Reckoning’ cover too.

Both these developments have made me think, yet again, about what I’m doing and what next. The setting in Cumbria has to remain central to my writing, no doubt about that. Also, I really enjoyed weaving fact and fiction in the trilogy, and want to do that again. Could I combine that approach with a ‘crime’ story, as I tried to do in the first book in the trilogy ‘A Good Liar’? Does the next book need to be the start of a new series, which might be more lucrative but can be restrictive too?

My fiction writing life will be shorter than many authors, simply because I didn’t start until I was 60. So if the number of books left in me is relatively small, what are my priorities? I don’t want to spend precious time churning out books that might sell but don’t really interest or inspire me. Needless to say, a new idea is already forming, but nothing I want to talk about just yet.

‘It’s been a long time’ – again!

I wrote a good post this afternoon, illustrated with the cover of my new book, ‘Fatal Reckoning’ – due out end of November.

fatal_reck-front-cover-1The post was full of wise words about the need for visual images, that I learned in a workshop on blogging at the Killer Women event in London. I edited my new post carefully, previewed, then hit ‘Publish’, and it disappeared. Part of the now invisible post referred to my technical inadequacies – ‘quod est demonstrandum’.

So I’m having to do it again. How embarrassing. But I’ve managed to insert the images, which is something. The Killer Women event was really good, by the way. Check their website. More next week when I’ve recovered from the frustrations involved in putting this together.
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How important is ‘authenticity’?

Problem:

  1. I want to write a crime series based in Cumbria.
  2. I want to have a female detective, who needs to be at least at sergeant and better still at inspector level.
  3. I want to keep clear of the technical complications of the DNA, Police and Criminal Evidence Act and the introduction of computerised data.

But… there were no female detectives in Cumbria until the 1990s. So, something has to give. Does authenticity matter, or could I introduce a female detective earlier than it actually happened? Ironically, the Cumbria police force now has plenty of high-status female detectives, including one with the wonderful surname of Thundercloud, but this is now and that was then. So what to do? My reluctant conclusion is that authenticity does matter: I must stick with my physical setting of West Cumbria because it’s so important to me, and so the time setting has to move into the mid/late 1990s. All the necessary research is unavoidable, but I can do it. Should be fun to discover how life has changed over the past twenty years.