by admin | Nov 17, 2015 | crime fiction, genre, readers, trilogy
I read something recently about how many readers will only buy books from an author they already know, and how much harder that makes it for people like myself who are just starting off. There are so many books available, and some of them are so poor, that you do need some assurance that your hard-earned money and space on your shelf aren’t both going to be wasted. I do it too. It’s understandable.
I’m just seeing a faint glimmer of hope, however, after years of plugging away, speaking to groups of readers in out of the way places, sometimes no more than half a dozen at a time, and getting occasional mention of my books into the local media. The new book seems to be selling more quickly than any of the previous ones. There could be all sorts of reasons for this. It’s the first attempt at crime fiction, and we know how popular that genre is. Even my daughter, who was vaguely interested in my previous books, greeted the new one with more enthusiasm and said she might actually read it! And we’re learning about how to promote the book ahead of time, on FB, on Twitter, in the local press, and by contacting people who’ve bought books from us before. Incidentally, we had a curt email from Amazon recently, saying that on no account could we ever contact anyone who’d used their website to buy from us. Fortunately the number of hard copy Amazon sales is low. I wish we could do without using Amazon altogether, but the Kindle sales are too good to miss and that still seems to be the most popular route to the ebook market.
I wonder if the main reason for more of the books being sold so far is that more people actually recognise my name on the cover. It’s possible: not a radical change but a gradual seepage into the local consciousness and the word-of-mouth network. And the cover itself may be helping too. It’s certainly striking.
I called one of the local papers last week just to tell them that I had a new book out. They’d run stories about the books before and I thought they might do so again. The initial response was pretty bland, but an hour or two later a young woman from the paper called me back, introduced herself and asked for an interview. We had a good long chat: I quickly realised how important it was to clarify that the content of the book was not drawn from local events, but from the enquiry into child abuse at a boys’ home in Belfast forty years ago. It had been through reading the report of the Kincora Boys’ Home enquiry that I’d begun to understand how institutional abuse could begin, develop and continue even though key people were in a position to know – and to stop – what was happening. I didn’t realise how much of that knowledge stayed with me until I began to write. Some of it, and what I have learned since, was horrifying and I had to tone it down. I wanted my readers to be clear about how the children and young people had suffered, but too graphic an account would be like abusing them all over again.
The other thing we talked about was how young women just like the young reporter I was talking to, and the WPC in the book, had struggled with their treatment in the workplace in the 1960s. There may be many things wrong with our lives in 2015, but as a woman I’m glad I’ve seen things change during my lifetime.
I’ve yet to hear how readers of the new book respond to its fairly dark message, which provides both the context and part of the plot. I’m afraid some of the male characters don’t come out well, but so be it. Two of the young female characters have been badly affected by behaviour which these days might put the perpetrators in the dock. Some of the previous themes in my trilogy also reflected their times and the place of women in society, but perhaps not quite as starkly as this. ‘Cruel Tide’ is not meant to be a polemic, and I hope it won’t be read as such. If the community it represents is deeply flawed, that’s just the way it was, and I hope my readers aren’t disappointed by that. They can’t be expecting a happy ending, as they haven’t had one yet, and the ambivalence is still there in the last chapter. Maybe I should have tied up more of the ends in a neat bow. Let’s see what reactions I get this time. I’ll let you know.
by admin | Aug 23, 2015 | cover, Cumbria, fact-based fiction, Fallout, Forgiven, historical fiction, Lake District, promotion, readers, self-publishing, Windscale fire
Last weekend I went to Gosforth Show, my first and possibly my only local show of the season. The summer months here in Cumbria are stuffed with shows: from July to September there’s one every Saturday and Sunday, and sometimes mid-week as well. Some are small, some massive. The biggest ones are generally in the more populous and popular areas of the Lake District, taking advantage of the influx of visitors at this time of the year. The formula is always much the same: local farmers and gardeners present their offerings in a large number of ‘classes’. It could be ‘best Herdwick tup’ (ram), or best calf, or leeks, or sweet peas, or even strawberry jam or Victoria sponge cake. Competition is fierce and the winners are impressive. And of course there are ‘attractions’ such as the ‘monster trucks’ at Gosforth Show this year, which apparently cost a fortune but may have contributed to the biggest numbers ever attending the show. I managed not to see them, but from my spot in the Local History tent the noise was deafening. During the display women of my age came to visit me, asking ‘Why does anyone want to watch those ghastly things?’, to which I had no adequate response.
Despite the noisy mysteries of the monster trucks, I had a great time, so good in fact that I didn’t have a chance to see the rest of the show beyond the Local History tent until I carried my stuff to the car at the end of the day, just as the Grand Parade of all the animal winners was processing round the ring. What did I do all day, you might ask. Well, I stood in front of the home-made display explaining and illustrating my novels, talked to people who passed by, and sold a heap of books as well. There were some great conversations, about the settings of my trilogy, which book readers preferred, and why, and the local events that form the background of the plots. A couple stopped by, and the man stared at the cover of the third book ‘Fallout’, which depicts some of the men who went to fight the fire in the nuclear reactor at Windscale in 1957, wearing their protective suits and helmets. He pointed at one of the men in the line. ‘That’s my Dad,’ he said. I was thrilled to have found such a close connection to this iconic event in Cumbria’s history. He was thrilled to see his Dad on the front cover of a book, albeit unrecognisable in his anti-contamination gear. The man was so thrilled he bought the whole trilogy. I did assiduous research for the Windscale details, and I hope this reader finds the result interesting at a personal level.
I can’t remember how many people came by to tell me that they’d read and enjoyed my books and to enquire about the next one. And there was the usual number of people who told me how many others they had lent their copies to. Sometimes books lent out don’t come back, and there’s good business in replacing them, which is fine.
There’s a special reason why I enjoy the Gosforth Show in particular. In the second book of the trilogy ‘Forgiven’ a key scene is set at this show, in 1947, which marks another backward step in the relationship between my flawed and sometimes thoughtless heroine Jessie and her daughter-in-law Maggie. Writing it made me wince and smile simultaneously. As one of my readers has told me, ‘That Jessie, sometimes I could slap her.’
By the end of the day I’d sold more books than I would sell through other outlets in a month or more. It meant standing on damp grass in a draughty tent for five hours, but so what. When you self-publish that’s part of what you sign up for, and I’m lucky that I enjoy it so much. On Saturday September 3rd I’m doing a workshop at the Borderlines Book Festival in Carlisle. It’s called ‘Successful Self-Publishing’ which might be on the optimistic side, but it’s a better title than ‘How to try really hard to self publish without losing money’. I’m learning all the time and it’ll be fun to share, and to find out how other people are managing too. If you Google ‘Borderlines Carlisle’ you’ll find the details among the workshops at Tullie House, on Sept. 5th at 2-5pm.
by admin | Aug 8, 2015 | Cumbria, Fallout, genre, historical fiction, readers, self-publishing, trilogy, West Cumbria, Windscale fire
One of my gripes about writing and selling novels based where I live, in West Cumbria, is that some booksellers insist on describing them as ‘local fiction’ and condemn them to an out-of-the-way corner of the shop labelled ‘local books’, far away from anything remotely topical or current or interesting. I visited one of these dark places this morning, squeezing through the children’s section and right at the back. One of my precious books sat forlorn on the ‘local fiction’ shelf, its cover bent and scruffy, like a forgotten mongrel at the dogs’ home, silently begging to be taken home. That book must have been there a while: it’s got a long shelf-life, but on the wrong shelf.
One of the reasons for deciding to write historical fiction is that it doesn’t date in the same way as ‘contemporary’ fiction does. The fact that my trilogy is set in the first half of the twentieth century has a bearing on its ‘genre label’ but doesn’t surely preclude its being a relevant and readable set of stories with a central character who is perfectly recognisable in today’s world. The characters are timeless, even though the settings and the details of life are carefully embedded in their age.
The long shelf life I seek for my work is about their relevance to my community and to the readers who both live and visit here. Year after year, people visiting our special region will want something to illuminate its past, won’t they? I want that when I’m travelling. But visiting readers in bookshops also want something that’s visible, not have to ferret round in the back room. As a self-publishing author I enjoy the sense of control it gives me over the look and production of my work. The only thing I have no influence on is how booksellers treat my books. I understand that bookshop window space is at a premium, and that sometimes it is ‘sold’ to the highest bidder or the publisher’s rep with the most clout. I understand it, but it still annoys me. No wonder we self-publishers get a little paranoid about the continuing efforts of the traditional book business to keep us out of the loop, no matter how professional we are.
When I asked the bookseller who had banished two of my three books to the ‘back room’ he seemed to say that a book will be given ‘prominence’ in his crowded shop only when it is new. For a few precious weeks just after publication the third book in the trilogy was indeed in the window, but I don’t have a new book out this summer, so that brief honeymoon is over. Producing a new book may provide fleeting visibility, but what else can I do to keep the existing books in sight, literally and metaphorically?
I could buy advertising space in appropriate papers and magazines, but the cost is usually prohibitive. And I could create my own ‘stories’ for the local press to use. These might be appearances at various events, with some text and the all important pictures. Or it could be a local story, linked to the settings of my books. There have been some good opportunities recently, which I’ve tried to exploit through social media, but not very effectively I fear. This coming week will see a programme on BBC4 about Sellafield, a rarity in itself with the secrecy that surrounds the place. Some people watching may realise for the first time that a reactor fire in 1957 was almost a disaster, with only local know-how and courage saving the day. They could deepen that understanding immeasurably by reading my third book ‘Fallout’ which tells the inside story of the fire through the fictional character of Lawrence Finer, a nuclear physicist seconded to the plant, but how do I let people know that this novel actually exists, and where to find it? Good PR boosts the shelf life of a book, but the effort needs to be made repeatedly There’s definitely a limit to this, and the law of diminishing returns will have an impact too. Refreshing the PR is all part of the author’s constant support of her own sales, and it’s hard work.
I suppose what I really want is that my books should be on the ‘English Classics’ shelf, as enjoyable and relevant in ten or even fifty years time as they are today. That’s ambitious, but I can still live in hope.
by admin | Jun 24, 2015 | Authenticity, crime fiction, genre, readers, research, structure, word count
I’ve just finished the third draft of my new book ‘Cruel Tide’, and the last thing I needed to do before I sent it off to the Editor for the first stage of its journey to publication was to count the final word total. It’s a bit of a chore and half way through I wondered, why am I doing this?
There are probably several reasons for counting words, both as you go along and as a total. I’ve always believed, for example, that a full-length novel had to have a minimum number of words so that the reader doesn’t feel cheated. Below 80,000 or so wouldn’t be enough. Where that number came from I’m not sure: I must have heard it on one of the writing courses I’ve been on and it stuck. Many of the novels you see on the shelves are much longer than that, and are usually commented upon for their length. I recall ‘A Suitable Boy’ when it first came out bring described admiringly in terms of its staggering length, and more recently ‘The Goldfinch by Donna Tartt. I read all of Vikram Seth’s ‘A Suitable Boy’, and loved it even though I skipped through some of the political background pretty fast, but didn’t get past the first few pages of ‘The Goldfinch’ before I ran out of sympathy for the main characters and gave up. At present I’m reading the first volume of a two-part biography of Charles Darwin, but at 540 pages it’s so big and heavy that it’s very difficult to read in bed, and the weight when travelling is enough to drive you back to Kindle.
When I wrote my first novel I was obsessed with making sure it had enough words. As a consequence I rambled on far too much and in the final painful edit, having been advised to cut, cut, and cut again, I excised nearly 40,000 words, including entire characters, sub-plots and yards of riveting description, and the book was better for it, although still not as tight as it needed to be, looking back. The second and third books of the trilogy all worked out about the same, around 90,000, and that seemed to me to be about right. Each chapter was between three and five thousand, and that felt about right too, to keep the story chugging along. Every chapter had to have a point and a contribution to make, and should leave the reader wanting to read on.
The fourth one, just completed, is a bit different as I’ve switched genre from ‘local family saga’ to ‘crime fiction’, and have tried to adopt the three-act structure that I learned from Matthew Hall and Bill Ryan at their splendid workshop a year or so ago. Hall started as a screen writer I think, and he was particularly clear about the necessity of the three acts, each with its own purpose and dynamic, and the parallel internal and external dramas. Maybe that’s why this one has turned out to be somewhat longer than the previous ones. The word count just completed came to nearly 114,000, which was a surprise. This time I’ve been editing quite severely as I went along, to avoid the intimidating sprawl that requires a post-facto hatchet and all the perils of continuity that may ensue.
This longer length is curiously satisfying. It makes me feel like a real grown-up writer, which is rather sad for a woman in her sixties who’s been writing in one form or another all her life. As I have read the ms closely over the past couple of weeks I’ve been reasonably happy about the development of the characters, they way they look and especially the way they speak, and the whorls and twists of the plot. It tells a readable tale without the pace slowing down too much in some places. And I have tried to avoid the research information that so irritates me in some of the books I read, where the writer seems bent on squeezing in far more detail than is necessary, however authentic it might be.
What really matters, of course, is not the number of words but the choice of them – their meaning and imagery and stimulus and sound and balance and poetry. I wish I were more of a poet.
by admin | Jun 1, 2015 | genre, readers
I was half listening to Radio 4 the other morning and caught the end of a discussion with some literary worthies, about whether the prejudice (their word) against ‘genre fiction’ is relevant any longer, or has it become as superficial and snobbish as ‘designer labels’ in fashion? All agreed that ‘genre’ was a form of labelling for marketing purposes, and that some ‘genre fiction’ was actually pretty good even by (undefined) ‘literary’ standards, although yet again the example they cited was Patrick O’Brian with his wonderful naval saga set during the Napoleonic era. O’Brian tells great stories in an engaging style, and those characteristics seem to be define ‘genre fiction’. If that’s so, I wonder what are the defining characteristics of ‘literary fiction’? How different can they be?
Readers of this blog, a small but discerning group, have heard me bang on about this before, and other much more successful writers than me do the same. Why do I and other ‘story tellers’ feel that the ‘literary’ world seems bent on patronising and belittling us? What’s wrong with a classically good story, well told, which readers find accessible and compulsive reading? The analogy with the fashion industry is an obvious one. The high street stores sell some very good clothes, pitched at the average purse and taste. These clothes may not be unique to this season, or easily dated, or made with exclusive materials, but they’re affordable, wearable, and occasionally really interesting and appealing too. Some high street clothes even appear on models in glossy magazines, alongside their more expensive and extraordinary counterparts from the big name designers.
There’s no profit for producers in fashion that doesn’t date. The fashion industry relies for its survival on the view that last season’s version of clothing and accessories must be replaced, as a form of conspicuous consumption. Perhaps the book industry has the same aspiration. Publishers used to be content with ‘high class’ books that sold to only the most discerning buyers, but it couldn’t charge excessive prices – such as some would pay for a handbag – and when the profit margins shrank under competition from you know who and ebooks they found themselves in a pickle. They wanted to publish ‘quality’ but needed to make larger profits to survive, so they ended up publishing books by known names that would sell not because of their intrinsic quality but because of the name on the cover and sycophantic reviews commissioned from other big name authors from the same ‘stable’. Incidentally, the urge to ‘ghost write’ must be really strong: is it true that Jeffrey Archer’s best-sellers are actually written by other people? And the pressure on successful authors to publish more must also be acute: could their quality suffer as a result?
Obviously, one victim of this ambivalence within the book business is the novice author, apart from the infinitesimally small number in any year who fit the criteria to be hyped into success by massive marketing investment. The message from publisher to agent, and thence from agent to writer seems to be ‘Unless we can guarantee to sell millions of your book, thanks but no thanks.’ And what really are the criteria for this lottery-like selection? ‘I need to fall in love with your book,’ say the agents. And what exactly does that mean? Is it really as arbitrary as it sounds? We’re also told that agents and publishers are looking for ‘trends’ and would-be authors need to spot the rising wave and attach themselves to it. That’s not a very satisfying explanation either, and who determines which waves will burst into flood while others web quietly away?
So here we are again. It is slowly occurring to me that the best way to avoid the frenetic pressure of literary fashion, or the pursuit of quantity over quality, is to avoid traditional routes to publication and do your own thing. The only exception would be the handful of published writers whose talent is so extraordinary that they can make their own rules and stick to them. There may be other extraordinary writers out there, but unless the quirky and unspecified needs of the agent and publisher can be fathomed out, these writers will remain beyond the ‘literary Pale’. There may come a time when this ‘Pale’, ie. a constructed boundary, will cease to be important to the majority of us who remain outside it and become a self-regarding cage for those within. Maybe that’s why the literati I heard the other morning on the radio were admitting that the concept of ‘genre’ is increasingly outdated and needs to be ‘refreshed’. I agree. Let’s do it.
by admin | May 25, 2015 | Authenticity, fact-based fiction, readers, trilogy, West Cumbria
Living as I do in Herdwick sheep country, the idea of sheep being ‘hefted’ is something you take for granted. It means that the sheep are ‘hard-wired’ to remain within a certain terrain and not to roam beyond it, even though they are often on common land on the fells (hills) and unhindered by walls or fences. Lambs born into the flock will learn the details of that landscape and become experienced leaders of the flock later. As well as being useful for farmers, being hefted is a life-saver, when sheep need to find shelter and know which wall would offer the best protection from the wind and snow.
Since I started writing fiction set within this landscape, I’ve realised that people can be hefted too, born and raised in a place that becomes imprinted on the mind, and grows over time. My neighbours can tell me what flowers used to grow in the disused quarry across the road sixty years ago, or when a certain house was extended, or where the old road ran before it was straightened and ‘improved’. I remember my first harvest supper in the village hall, when the after supper entertainment was a quiz: in family teams we were shown slides of the minutiae of the village, a gatepost, a chimney stack, a wood pile, a fence, and asked to say exactly where it was. Some of the teams got all thirty of them correct while recent ‘off comers’ like me struggled to identify half a dozen. That was ten years ago, and I’d be more successful now.
But being intimately familiar with a local environment doesn’t necessarily mean you’re ‘hefted’. The additional criterion, as I understand it, is that you are unwilling to leave and always try to return. I wonder if I pass that test? I love to travel, and do so regularly, but increasingly once I’m off the plane I long to be back in my little patch of heaven in West Cumbria. The final stage of the journey west leads over Corney Fell on a winding single track road, at the summit of which you get the first view of the coast, from Black Combe to the south up to St Bees Head further north, with the Isle of Man on the horizon and the coast of Scotland from the far side of the Solway west towards Kintyre. The view is of course dependent on cloud cover and visibility, but even if I can’t see it, I know it’s there and my heart lifts.
The place where I live is imprinted on my mind in ever-increasing detail, and now attached to it are the fictional characters that I have scattered around the area. I could show you where my heroine Jessie Whelan lived at almost every stage of her life, where her son John and his wife Maggie first met, walked, and fell in love. There’s the street in Kells where the McSherry family lived, and the route the two women took to work at the Haig Pit. In the current book, ‘Cruel Tide’, I know the wood where a body was found, and I’ve found the house high on the Furness fells where the final scene takes place. The problem of writing in this way is that the locations are so clear in my own mind that I can forget to describe them fully enough for my readers.
One of the reasons the books sell so well locally is that readers love to see their familiar territory described and peopled with stories that are authentic and plausible, in terms of their own lives and experience. The joy of shared recognition of a building, or a view gives the reading experience a special dimension that appeals to the ‘heftedness’ of local readers. The challenge is to provide that same emotional response for others too.
Of course I’d really get a kick out of putting on a ‘Jessie Whelan’ tour for the trilogy, all around its setting ‘Between the Mountains and the Sea’. For the new book (out in November) and the series that will hopefully follow, the tour would start with the extraordinary landscape of Morecambe Bay. Maybe it’s time to buy a bus.
Recent Comments